The list of services offered only begins here:
- Writing -- Specific to general, we can write about it, and have written about it, for a variety of industries and enterprises. Examples include company image, product and services brochures, highlights and other fliers, power point presentations, individual and company bios and profiles; and the written content of all items in the rest of this list. We also critique and edit existing materials (print, script, web, etc.) to enhance their effectiveness. We have even been called upon to rewrite and edit a few books, as well as ghostwrite corporate communications and correspondence for clients.
- Marketing -- Among the marketing services we perform industry positioning analyses and marketplace information-gathering while determining and communicating competitive advantages, all in an effort to create an effective company message targeted to key customers. We also handle advertising -- concept, ad content, setup, as well as recommending niche or broad-based media placement suited to the individual client.
- Web Design & Content -- Yes, this means creating or critiquing/revamping the font choice, the look, the photos, and of course the text of each page on your website to more effectively attract the types of customers or clients you want and your business can best serve. This also means updating your web content periodically on a scheduled basis to include company news, industry news, new features or offerings, whatever it takes to provide a "fresh coat of paint" for your web presence.
- Publicity & Public Relations -- We develop various press-friendly materials, including press releases, photographs, etc., covering new hires, new products, new services, events, actions, activities, and so on, to deliver your message to local print and online media.
- Newsletters --Let's put it this way -- this our specialty, both printed and emailed; any type of business, any type of industry.
- Brochures -- These can range from a basic who's who and what's what to a complex branding package.
Contact us for a free consultation today. Call Nancy Hiler at (516) 967-0592 or e-mail 4creative@optonline.net.
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Some of the types of businesses and industries we've worked with: financial services; venture capital firms; insurance services; real estate, from Anchorage to Pittsburgh, including high-profile office buildings and other commercial properties, including hotels, rental apartments, retirement housing, and shopping centers; leadership and management training; publishing companies; travel services; payroll processing; nutraceuticals, mobile MRI, cable television, feature films, and manufacturers ranging from furniture to carpeting; oil and gas drilling investment partnerships; solar electricity and solar thermal.
Some of the companies we've worked with: Atlas America/Atlas Energy Resources; Built Well Solar Corp.; Joe Currier Publishing; Open Horizon Publishing; Paypro Corp.; Mountain Lion Publications; IBT Financial; IMB's Money Made Easy; Bear Stearns Securities; Spencer Trask Ventures; The Executive Source; the American Jewish Congress; the Daughters of Wisdom; Aims Travel Services.
A side note about writing: The proliferation of websites, blogs, and online outlets in recent years has fostered the idea that anyone can be a writer, and that may be true as far as personal opinion and even communicating knowledge or expertise for it's own sake. However, professional writing is another ballgame, so to speak, designed for a totally different and larger arena, which calls for expertise and specific skills to be effective. Let us evalutate your existing writing and we'll show you exactly what we mean.
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